A café interior with limewashed walls, deep teal tiles and an arched doorway to a terrace

The Spanish development

Building the local foundation.

In June 2025 SUMLII went to Spain with pilot figures and photographs, and started building a business there rather than a brochure.

Five generationsMalawiBritainSpain
i

Market entry

June 2025: the move.

SUMLII established itself legally in Spain and purchased two Spanish S.L. companies, which it owns and controls for the time being. One holds the system; the other runs the first café.

The first site is a Maravi-style café being fitted out in Marbella. It is a replica of the successful British shops, with a Spanish twist or two.

ii

The business roles

Licensor and first licensee.

Keeping the two apart is deliberate. A Spanish partner holds a real operating company with its own name and customers, while the standards, designs and know-how stay with the family group that developed them.

The name is deliberately misspelt on both counts — Buenas Caffe, not Buenos Cafe — at the insistence of Adam Gaffar, and everyone has stopped arguing about it.

01

Maravi Caffe España S.L.

The Gaffar family licensor, and possibly franchisor, of Maravi Roastery Café franchises. It documents and registers the design schemes, know-how and product presentation behind the format.

02

Buenas Caffe S.L.

The first joint-venture licensee, fitting out and preparing to open the Marbella pilot.

iii

The system

What gets handed over.

Maravi Caffe España S.L. documents and registers the relevant design schemes, know-how, product presentation and the like. That is what turns a good café into something a partner can actually run.

It covers the look of the room, the equipment, the routines behind the counter, how coffee is stored, ground, extracted and served, and how staff are trained to the Maravi standard. Partners can add local touches within the broad Maravi image.

01

Design schemes

Layouts, materials, colours, lighting, furniture and signage — the visual grammar of a Maravi shop.

02

Know-how

Equipment schedules, rotas, opening and closing routines, stock control and supplier standards.

03

Product and training

Coffee sourcing, roasting, extraction and service, plus the training that keeps standards steady.

iv

What follows

Pilot, then partners.

The sequence is deliberate: establish the first café, measure it honestly, then enter joint ventures with people who want to run their own Buenas Cafés — including twists of their own, within the Maravi image.

After that, further Spanish sites where the business culture suits, the Maravi franchise where it does not, and eventually another country chosen the same way Spain was.

Partner enquiries

See the model before you commit.

Ask about the pilot, the structure and what a local operation requires.